Fundraising · Donor trust · Mission ops

Charity & NGO.

Fundraiser-led coverage of AI in the third sector — appeal ROI, donor trust and the tools that actually move mission income.

Correspondent: Clara PembertonSIC 88.99, 94.99, 88.10Nice class 36, 41, 45, 425 articles

Lead · Clara Pemberton

Voice Clones, Fake Donors and Gift Aid at Risk: How UK Charities Must Fight Back Against AI Fraud

Deepfake attempts in the UK surged 94% in a single year, and the charity sector's weak payment-verification habits make it an easier target than most. Two converging threats - fake donor impersonation and fraudulent fundraising appeals - are now forcing development teams to treat identity verification as a fundraising priority, not an IT afterthought.

Today · 5 min read

Voice Clones, Fake Donors and Gift Aid at Risk: How UK Charities Must Fight Back Against AI Fraud

Clara Pemberton · 4 min read

Rota Robots: Which AI Volunteer Platforms Actually Work for UK Charities - and Which Just Burn Budget

With 12 million formal volunteers to coordinate and most UK charities still running rotas on spreadsheets, AI-powered volunteer management tools are arriving fast. The question development directors need to answer is operational: does the machine learning genuinely fill shifts, or does it just repackage a calendar with a chatbot bolted on?

Clara Pemberton · 4 min read

Chatbots, Hallucinations and 'Bad Actors': What the Fundraising Regulator's AI Guidance Actually Demands

The Fundraising Regulator has published its first-ever AI guidance for charities, and the Charity Commission has simultaneously overhauled CC20. Together they set concrete obligations that every development director deploying an AI tool - or thinking about it - must now meet.

Clara Pemberton · 4 min read

The Thank-You Problem: When AI Appeal Copy Helps UK Charities and When It Quietly Burns Trust

Eighty-eight per cent of UK charities now use AI tools in their daily work - yet the Fundraising Regulator's own guidance warns that a badly calibrated AI thank-you is indistinguishable from misleading a donor. Development teams need to know where the line sits before their autumn appeals go out.

Clara Pemberton · 4 min read

The 90% Problem: UK Charities Are Using AI in Their CRMs But Barely Moving the Needle on Retention

Nine in ten UK charities now use AI, yet new cross-sector research shows only the top 10% are seeing measurable gains in donor retention and revenue - and the Fundraising Regulator is watching how they communicate about it.

Voice Clones, Fake Donors and Gift Aid at Risk: How UK Charities Must Fight Back Against AI Fraud

Rota Robots: Which AI Volunteer Platforms Actually Work for UK Charities - and Which Just Burn Budget

Chatbots, Hallucinations and 'Bad Actors': What the Fundraising Regulator's AI Guidance Actually Demands

The Thank-You Problem: When AI Appeal Copy Helps UK Charities and When It Quietly Burns Trust

The 90% Problem: UK Charities Are Using AI in Their CRMs But Barely Moving the Needle on Retention

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